by John Hillary | Mar 22, 2023 | Prime Time
A confused buyer buys nothing. As leaders, we must constantly be on the lookout for confusing messages, complicated positioning and the like—this is especially true in the digital sales space, despite most of us selling many digital solutions for the last 20 years....
by Angela Betasso | Feb 8, 2023 | Prime Time
I believe front-line leaders are key to a station’s productivity, culture, and success … and their role’s value cannot be overstated. LSMs and DSMs, our own front-line managers, are the ones who ‘make it happen’—communicating between upper management and...
by Jim Stoos | Jan 24, 2023 | Prime Time
The sky is falling, the sky is falling. If you have a ‘chicken little’ seller or client who thinks that the world is going to collapse due to a recession, inflation, or the like … here’s a bit of perspective to share: Let’s look at historical recession data in...
by Kathrine Glass | Dec 14, 2022 | Prime Time
Have you ever done a SWOT analysis on YOURSELF? Typically, SWOTS—strengths, weaknesses (internal), opportunities, threats (external)—are done for business efforts, if a company does them. Yet, they can also be used to provide powerful personal insights. By creating a...
by Tom Ray | Nov 30, 2022 | Prime Time
What type of manager are you? Conservative, stay-the-course, if it ain’t broke don’t fix it? Are you a Dr. No—meeting all of your team’s suggestions and new ideas with “No”? Or are you daring, open to improvisation, have backup plans, take advantage of tech...