The weekly JDA.media magazine style coaching Blog offers bite sized content drawn from an impressive variety of thought leaders, exclusively geared toward managers in our industry.

“Shouldn’t the real measure of an idea, system or approach to a problem be whether it actually works or not?”

 – Patrick Lencioni, The Ideal Team Player

LeadersEdge Teaches You How To:

  • Create a sales environment that embraces accountability and fun
  • Motivate your sales team to overachieve revenue goals
  • Lead engaging and effective sales meetings
  • Attract sales superstars, and keep them on the team
  • Become a great interviewer
  • Deal with “talented,” but difficult account executives
  • Eliminate low or non-performers from your team
  • Help your team prospect smarter, hunting elephants not mice

Weekly Topics Include:

  • Leadership
  • Hiring, Recruitment and Retention
  • Smart Sales Meeting Tactics
  • Hot Selling Ideas
  • Sales Promotions that Work
  • Building the Sales Team of the Future
  • Overcoming Objections
  • Creating Demand in a Lower Demand Time
  • If It Can’t Be Measured It Can’t Be Managed
  • Accountability

What subscribers are saying…

“I get something from LeadersEdge every week. Thanks … and keep ‘em coming!”

Chip Fitzgerald

Local Sales Manager, WSFL (Ft. Lauderdale, FL)

“Thank you for the information you have shared in LeadersEdge this week. It’s great news and my sales department needed to hear good news for a change. I saw the light in their eyes when I shared the content.”

Jeffrey Armstrong

Local Sales Manager, WAND Media (Decatur IL)

“Just a quick note of thanks … I was able to take away several tips I can work on to improve myself for the next step in this business!”

Ron Westrick

General Sales Manager, KVLY (Fargo, ND)

“LeadersEdge is especially uplifting and jam packed full of ideas. Thank you.”

Susan Craft

General Sales Manager, WAAY-TV (Huntsville, AL)

Feel free to reach out anytime.

JDA.media
7711 Holiday Drive
Sarasota, FL  34231

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Margie Chilson is a Senior Marketing Consultant for JDA.media.

Her vast experience includes nearly three decades in broadcast television and digital sales marketing, working in and with multiple markets and affiliations including Dallas-Fort Worth at WFAA, Denver at KUSA-KTVD, KMGH, KWGN, and as a team manager at Millennium Television Sales.

Margie’s years as a local seller were award-winning and inspiration for her jump to JDA.media. She exceeded new business and digital goals on a consistent basis at Belo Corp., Scripps, Tribune, and TEGNA Inc. stations. A true innovator, Margie pioneered job-sharing positions in Dallas and Denver, balancing hectic work schedules and family, paving the way for working parents with careers in media sales.

Margie is well known and respected for her diligence, drive, and new business results. Due to her years in the business as an account executive and sales leader, she knows the station environment well and can easily relate to local sellers as well as the most senior managers.

An alum of Oklahoma State University who graduated with Honors in Journalism Advertising, Margie boasts an outstanding track record of helping business owners strategically grow their revenue through broadcast, streaming and digital solutions.

Margie and her husband Tim have been married for 23 years. The couple and their two children live in Littleton, CO, a suburb of Denver. Their son, Ryan, attends the University of Colorado Boulder, and their daughter, Mary, is in high school.  In their spare time, the Chilsons enjoy travel, hiking in the picturesque Rocky Mountains, cooking, watching movies, and cheering on their kids in various sporting events.