by Angela Betasso | Feb 24, 2021 | Prime Time
JIM DOYLE & ASSOCIATES CHANGES NAME TO JDA.MEDIA AND PREMIERES FRESH NEW LOGO TO REPRESENT THE LEGENDARY SALES AND MARKETING COMPANY’S CURRENT BRAND IDENTITY & SPIRIT For Immediate Release… February 22, 2021 … Dallas, Texas … By now, most media professionals...
by Angela Betasso | Feb 12, 2021 | Prime Time
One of the many things I love about our JDA experts—our Senior Marketing Consultants, Pat Norris and Tom Ray—is their continual drive for personal growth. Their ‘never settle,’ curious and open mindset. In the last 60 days, one item seemed to resonate with this group...
by Angela Betasso | Dec 8, 2020 | Prime Time
Creating and sharing stack ranking boards, and ranking grids, can be powerful tools for sales teams. Whether the tracking is shared on creative posterboards and hand-drawn thermometers or through concise excel grids and company leaderboards… the key is sharing them...
by Angela Betasso | Oct 18, 2020 | Prime Time
“When the tide goes out, you can see who is swimming naked.” I’m reminded of this phrase as I think about folks handling the huge tide of political dollars. The tide is in, and sadly, it will inevitably go out. For many, this is yet another test of sales leadership,...
by Angela Betasso | Sep 13, 2020 | Prime Time
Legendary ad guru David Ogilvy was credited with coining the term “Brand” years ago explaining it as “the intangible sum of a product’s attributes.” Nowadays, “branding” refers to the process associated with establishing and publicizing everything from goods and...