Is this the biggest issue we face?

Last week, I had the privilege of speaking at the meeting of the Independent Television Group. The members are owners and C-suite folks from smaller TV groups. The groups may be small, but the issues they face are the same. To prepare for the presentation, I...

Selling New Business is just the first step

Two weeks ago, this column featured an article about engaged leadership. Leaders who aren’t letting the business just happen to them but are highly engaged with their people and their clients are the future of our business. If you’re an engaged sales leader, or aspire...

Are you an ENGAGED leader?

Jim’s note:  I originally wrote this in the spring of 2010. That was still in the middle of the Great Recession in Florida. Today, I feel even stronger about the relevance of what I wrote. I also saw Patrick not too long ago. His business is STILL...

TV Groups guilty of collusion? BULLSHIT

This week’s news about a class action lawsuit for price fixing on advertising prices against 6 of the largest TV groups is just about the biggest piece of crap I have ever read. I know the group heads and many of the station sales leaders at all of these companies....

How to prevent OTT from being a commodity

In the next two months, at least two major broadcast groups will introduce their OTT solutions, and more will be coming quickly. In Sarasota, where our company is headquartered, it appears that Comcast is already on the street with a solution. Plus, I know that 3...

The magic of making sales calls

When was the last time you sat down with a client? I’m writing this after just spending time with a Group VP whom I respect and like. He told me that every time he makes a market trip (which is pretty much 3 weeks per month), he makes sure that the station he visits...