
Attend our 3-day BootCamp and discover an incredible new understanding of what leadership is all about. Join sales and marketing pros Angela Betasso, Tom Ray, and Pat Norris for learning, laughter, and leadership lessons that will take you to the next level of success. You’ll love the experiences and opportunities to network with your media peers. Of course, you’ll also work through key management theories, hear from world-class leadership speakers and teachers, and have time to do critical strategic thinking and mapping.
The best leaders in local media attend – you should too!
2020 Guest Speakers Included:
Chester Elton
#1 Bestselling Business Author, Organizational Culture, Employee Engagement and Teamwork Expert
Chester Elton has spent two decades helping today’s best leaders engage their employees to execute on strategy, vision, and values.
He’s been called the “apostle of appreciation” by Canada’s Globe and Mail, “creative and refreshing‚” by the New York Times, and a “must read for modern managers” by CNN. Elton is co-author of the multiple award-winning New York Times and #1 Wall Street Journal bestselling leadership book, All In, The Carrot Principle, and The Best Team Wins. His books have been translated into more than 30 languages and have sold more than 1.5 million copies worldwide.
Elton is often quoted in publications such as the Wall Street Journal, Washington Post, Fast Company and the New York Times. He has appeared on NBC’s Today, CNN, ABC, MSNBC, National Public Radio and CBS’s 60 Minutes.
Elton serves as a leadership consultant to firms such as American Express, AT&T, Avis Budget Group, and Procter & Gamble.
Kristen Hadeed
Kristen Hadeed is the founder of Student Maid, a successful cleaning company that has employed thousands of students over the last decade and is known for building the next generation of leaders.
When Kristen started her journey, she had no idea what she was in for: The average turnover rate in the cleaning industry is 75%, and profit margins hover around 15%. But even with the odds stacked against her, she built a company that blew the industry benchmarks out of the water. Her people love coming to work, they stick around for years, and some have even turned down dream jobs to join the executive team and build careers at Student Maid.
Kristen believes Student Maid’s success boils down to one thing and one thing only: creating a place with humanity at its core. A place where people feel accepted for who they are, where they’re encouraged to fail and embrace their imperfections, and where they’re empowered to reach their potential. Now, she spends most of her time helping leaders and organizations around the world create similar environments for their people.
In 2017, she published her first book, Permission To Screw Up, in which she offers an unapologetic account of her biggest mistakes in leadership. She hopes that her vulnerability will give others the courage to open up about their own “perfectly imperfect” moments and proudly embrace them as the tremendous learning opportunities they are.
Mark Scharenbroich, CSP, CPAE
Mark is known as a top performer in the speaking industry for his authentic delivery, his talent for delivering unique stories, and his comedic timing. His audiences remember his “Nice Bike” presentation for years after it’s delivered.
Mark’s core messages have always been about connecting. Sometimes it was in schools to help teachers connect to their students, or in organizations and businesses to help team members feel truly connected to their core values and their customers.
Mark’s biggest “Aha!” moment came while traveling through Milwaukee, Wisconsin to a speaking engagement. It was there that he stumbled upon the Harley-Davidson 100th year anniversary celebration. He kept overhearing people as they passed bikers share two simple words, “Nice Bike.”
A connection was made. It gave Mark an unforgettable metaphor that inspired him to write his award-winning book, Nice Bike: Making Meaningful Connections on the Road of Life.
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