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It’s about Boomer POWER, my local sales leader friends

It’s about Boomer POWER, my local sales leader friends

by Angela Betasso | Jun 28, 2020 | Prime Time

In thinking about the economic rebound, what type of local businesses to target and what consumer demographic will play outsized roles in it, Baby Boomers, and Gen Xers quickly come to mind. Why? Discretionary monies and the two group’s historic impact on the economy...

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Sales enablement, training, and strategy for local media sales teams focused on driving significant revenue and results.

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